The month of February means only one thing for the team at Treefrog Cinegraphix: it's ADDY® time! The ADDY's - now known as The American Advertising Awards - are the awards program created by the American Advertising Federation to honor those who excel within the advertising profession. It is a three tiered program beginning locally, to be followed by district awards, and culminating at the national level. For the past six years, the Treefrog Cinegraphix team has contributed a great deal of time and resources to facilitate the coordination and promotion of the Orlando awards program and ceremonies. Each…
A man observes a woman from across the room and finds himself captivated. Is it her eyes? Her mouth? Her...? A woman sneaks a glance at a man as he passes her on the street and becomes titillated. Is he sleek? Sophisticated? Or perhaps the right amount of rough around the edges? Whatever it is that turns us on, we know it when we see it. That same inherent attraction to our fellow human beings is also what drives our pull to a certain aesthetic. Truth be told, we make a considerable number of insignificant daily choices based on…
