It's been a whirlwind of activity here at Treefrog Cinegraphix and amongst all the craziness a congrats is due to Christine. Not only did she win a District Gold ADDY for her GE Brochure, but she also won two awards at the Valencia Student Art Show and was featured in an article on Smashing Magazine. Check it out! Here's the GE Brochure that won the Gold ADDY Here's the artwork that was featured on Smashing Magazine Here's the website design for Valencia that won a Student Art Show Award Here's the Target Campaign Posters that won a Valencia Student Art…
When most hear the word 'brand' they immediately think of some symbolic logo like the Nike swoosh or the Macintosh Apple, but branding is more than just a logo and is an integral part for growing any business. The first thing to understand about building a brand is understanding how it plays into your marketing plan. Marketing consists of the four 'P's: Product, Pricing, Placement and Promotion. Your product has to be good, your price must be competitive (or your quality so overwhelmingly superior that consumers will pay more for your product), and where you place your product is critical…
